Automations

Visual workflows to sequence your communication logic.

How it Works

An Automation consists of a Trigger followed by a linear sequence of Actions.

Triggers

Webhook Trigger

Generates a unique URL. Any POST request to this URL will start the automation for the email address in the payload.

POST /v1/webhooks/token

API Event Trigger

Listen for named events sent via the Ingest API. For example, trigger when event = "checkout_completed".

POST /v1/ingest (event: ...)

Actions

  • Send EmailDispatches a template. Variables are filled from the contact's data.
  • DelayWaits for a specified time (minutes, hours, days) before proceeding.
  • Add TagTags the contact (e.g., "Finished Welcome Sequence"). Useful for future segmentation.